Innovative products and business models are the foundations of a promising businesses. However, you’ll also need a steady flow of funds, especially in the early stages, to turn those ideas into reality.
Funding is crucial for improving technology, hiring the right people, and launching a comprehensive marketing strategy to get a foothold in the market. However, sourcing enough money to start your new venture can be difficult.
From Agro-products, FMCG’s to Retail products, businesses are popping up in virtually every field around Africa, despite the risks. As a local business, you will face several challenges while seeking the funds, in part because you’ll have to convince others that your idea is a solid investment.